Marketing Specialist
Job No:
VECIMA94
Location:
Vancouver, BC
Please note: This position is located in our Burnaby office.
Vecima Networks, Inc. (TSE: VCM) is a globally recognized leader in creating breakthrough technology solutions that empower network service providers to connect people and enterprises to information and entertainment worldwide. Vecima provides products for the cable industry, and also provides fleet managers the key information and analytics they require to optimally manage their business under the Contigo, Nero Global Tracking, and FleetLynx brands.
Vecima’s Telematics Division is fueled by the innovation, leadership and passion of today’s top talent. Our product is the most successful Internet of Things (IoT) application – GPS fleet tracking. We are taking our solution to the next level in tracking additional assets in the IoT world. Join Vecima and work in an environment that values teamwork and communication, rewards innovation and achievement, and fosters growth and opportunity in your career.
We are looking for a Marketing Specialist to join our successful Telematics team. This individual will be responsible for developing, implementing, executing, and tracking marketing campaigns. This includes digital marketing, events, and other activities. The ideal candidate is highly-motivated and passionate, takes initiative and is committed to driving results, a team player and a self-starter with a “can-do” attitude. You have an aptitude for understanding enterprise customer needs, and can convey benefits from a customer-centric perspective. The position is based out of our Burnaby, BC office.
Applicants should possess the following Education & Experience:
- Bachelor's degree or diploma in Business, Communications, or other field combined with relevant experience
- 5-10 years of experience, ideally with experience in a B2B tech organization
- Experience with digital marketing, including SEO, SEM, PPC, etc.
- Experience in CRM tools (preferably SalesForce) is considered an asset
- Experience in InDesign, Photoshop, Illustrator, and Acrobat is considered an asset
Duties and Responsibilities to Include (but are not limited to):
- Generate new and qualified leads through digital marketing activities, including producing content for landing pages and lead generation campaigns, overseeing Google Ads, etc.
- Produce thought leadership content such as white papers, videos, webinars and presentations
- Track marketing campaigns to evaluate results and provide recommendations for future promotions
- Create, maintain and update marketing and sales support collateral
- Create and maintain metrics and reports on marketing activities, effectiveness, and business impact
- Manage technical aspects of key marketing systems used to generate, distribute, and report on leads
- Plan and execute tradeshow exhibition schedule on time and on budget
Applicants should possess the following:
- Creative thinker and problem solver
- Ability to work effectively within a team as well as independently motivated with minimal supervision
- Excellent communication skills both internally and externally with customers
- Detail oriented and organized, with exceptional prioritization skills
- Proficiency in Microsoft Office
- Highly developed copywriting skills, editing, or creative writing skills
- Familiarity with popular social media platforms an asset
Vecima Networks Inc. has a competitive compensation and benefits package, and strives to provide a challenging work environment that can foster skill development and personal career growth for all employees.
If you are looking for a challenging career move as a Marketing Specialist, we want to hear from you!
Apply Now!
We consider applicants for all positions without regard to race, color, religion, creed, gender, national origin, age, disability, marital or veteran status, or any other legally protected status.